Australia's newest bookmaker!
- Easy-to-use website
- Owned by Australians
- In-play markets
- "How to" guides
- Multi builder – easy access to building your multi-bets
- Competitive horse racing odds for the featured meetings
- Big range of futures markets
- Informational betting blogs
- Customer service isn't quick
- Some markets close by accident
- No live chat option
Introduction to Neds
Neds.com.au is the latest Australian-owned and operated bookmaker which is taking the punting game by storm.
Derived from Dean Shannon, who was formerly the CEO for Bookmaker.com.au and more recently Ladbrokes.com.au, comes a state-of-the-art betting platform which is powered by the supremely impressive Amazon Web Services.
Shannon was able to take the best parts of both Bookmaker and Ladbrokes and turn them into his ultimate project, Neds, which has all the makings of becoming one of Australia’s best bookmakers.
It was soft-launched in early October to coincide with the start of the spring carnival and Neds were quick to launch their advertising campaign to drive new signups.
Neds website design
The website is easy on the eye with its distinctive orange and white colour scheme and navigating through the website is very easy.
There are five main tabs down the left side which clearly indicate Racing, Sport, Live-In Play, and How To. That makes it easy for punters to find exactly what they’re looking for and that’s one of the best attributes of the site.
Below that column is the “Quick Links” section which takes the stress out of finding the major up-and-coming horse racing and sporting events. These could be the MLB Playoff Series, Melbourne Cup or any other major event.
Punters have two options when placing a bet – they can either click on the option, input the amount and confirm the bet, or they can add the betting option to a betslip.
Betting slips are more commonly used for multi-bet punters and the easy navigation makes placing a multi-bet simple.
There is an influx of information for horse racing punters when they click onto a specific race. The outstanding technology allows punters to follow betting movements with the Money Tracker function, fluctuation reports, featured bets and a full form guide.
No other bookmaker uses this information and Neds is leading the way in that area.
All odds are updated without needing to refresh the page and Neds even has a glossary below the odds for punters that don’t know all the betting terminology.
Racing features at Neds
Neds has horse racing completely covered from every aspect.
It’s clear to see that Dean Shannon has invested a lot of time and money into their horse racing betting system and it’s paying off.
Not only can punters bet on racing from all around the globe, which includes tote, fixed odds and future betting.
Neds have a multi-bet builder page which makes it easy for multi-bet punters to place a bet. It can be frustrating at times to choose all your selections across sport and horse racing, but this function makes it that much easier.
Sports features at Neds
Sports betting is the only negative factor about Neds, but having only launched in October, we’re prepared to give them time to sort through the issues.
The complete list of sports to bet on hasn’t been fully finalised, so punters wanting to bet on American college sports can’t do so yet, but we’re predicting Neds to complete their sports betting markets in the coming months.
Apart from that, Neds offers a good range of sport betting options and the odds on offer are some of the best in Australia, especially for punters that enjoy betting underdogs.
Neds customer service
Still in its teething stages, Neds does have some work to do in the customer service department, but all-in-all the signs are positive.
It does have a live chat option, but the response times aren’t flash. Punters do, however, have the option of ringing Neds where a friendly customer service representative will be waiting to either help you, or place a live bet over the phone.
Neds is catering to its customers in this area well on Twitter. It’s the modern way to talk to punters and we have been impressed with their quick response times on Twitter.
Neds payment methods
Depositing funds into your Neds account can be done via credit card, POLi, BPAY, debit card and bank transfers.
The easiest and quickest deposit method is with your credit or debit card because the funds are automatically put into your account.
Withdrawing funds is easy for Australian customers as account verification is processed automatically, but overseas customers will need to manually verify their account within 45 days to make withdrawals.
Neds TV Ads
Australian betting companies are known for their comedic television ads and Neds will surely be no exception!
Check out their current TV ads below: